Money can buy lots of things, but trust isn’t one of them. Trust must be earned. That’s why all of us at Taylor Morrison are over the moon to be named America’s Most Trusted® Home Builder* for the third year in a row. It tells us that we’re keeping our promise to give you the best home and homebuying experience possible.
The honor is awarded by Lifestory Research, a national independent market research firm. It’s based on the opinions of more than 30,000 people actively shopping for new homes in the top U.S. housing markets. The purpose is to understand the role trust plays in the consumer’s evaluation of a builder’s brand. In presenting the award, Lifestory noted that Taylor Morrison produced the highest numerical score of the 100 national builders in the study.
Along with being a testimony to the job we’re doing, the award gives us a challenge to try even harder.
To be seen as America’s most trusted home builder three years in a row among all national home builders only drives us to become more customer-obsessed in 2018. — Taylor Morrison Chairman and CEO Sheryl Palmer
Keeping Our Word
We want you to hold us to the challenge by letting us know exactly how well we’re living up to our claims. If you’ve never visited the Discover Taylor Morrison section of our website, it’s a good place to learn more about those claims and promises. Here’s a preview of what you’ll find:
- Taylor Morrison Company Overview – Learn why “inspired by you” is more than a marketing catchphrase. It’s our passion.
- Our Timeline – We’ve been at this a while. Follow our pictorial history from 1880 to the present.
- Our Signature Pledge – These are our core values and the foundation our reputation is built on.
- Our Commitment to Quality – What goes into ensuring a quality home? We spell it out for you in seven short bullet points.
- Add Your Signature Touch – We think a new home is a blank canvas that can become an artistic expression of YOU. So, every Taylor Morrison home comes with the opportunity to personalize it with beautiful upgrades and options at a Design Studio. We also include the guidance of a professional designer to help you realize your dream.
- Elem3nts™ – The “3” in there stands for Environment, Energy and Efficiency. Find out how we’re protecting the planet with eco-sensitive design, building techniques and materials.
- Social Responsibility – We believe our dedication to corporate responsibilities improves the livability of our communities. That’s why we’re committed to building environmentally responsible homes, maintaining the safest, healthiest work environments and preserving natural spaces where we build.
- 50 Ways to Get Inspired – Our relationship doesn’t end after you’ve moved in. We want to continue to help you enjoy your Taylor Morrison home every moment you’re in it. Check out these fun and thoughtful suggestions for doing just that!
- NEXTadventure™ – We’re building for tomorrow today, seeking innovative ideas to meet the needs of homebuyers. As America’s Baby Boomers enter their retirement years, we’re exploring ways to enrich their lifestyles. That’s why we partnered with Builder Magazine to create the NEXTadventure™ home, the future of 55+ living. See how we did it and take a 360-degree virtual tour of this amazing prototype based on the input of hundreds of 55+ homebuyers.
Most Trusted Home Builder in 2016, 2017, 2018 and ….
Winning a hat trick as America’s Most Trusted® Home Builder is something we’re all proud of. And you can be assured we’ll keep up the good work:
- Designing homes with spaces that work for you and your family.
- Paying attention to the smallest details.
- Building in locations near the things that matter to you–great schools, convenient shops and services, high quality amenities, easy access to jobs, recreation and entertainment.
- Providing financing programs that that save you time and money.
- Offering warranty programs that fix what’s wrong and give you peace of mind.
Your role is to continue to inspire us. We hope you’ll never hesitate to let us know what kind of home and features you want, what kind of amenities will enhance your lifestyle and what you value in a neighborhood and a community. After all, a lasting relationship is a two-way conversation and we’re always ready to listen to you! Comment below, contact a division directly, tweet us, or reach us on Facebook.
Disclaimer: *Taylor Morrison received the highest numerical score in the proprietary Lifestory Research 2016, 2017 and 2018 America’s Most Trusted® Home Builder study. Your experiences may vary. Visit www.lifestoryresearch.com.